by Devon Sponheimer
Omiyage (お土産, oh-me-ya-gay), or the art of Japanese gift giving, is an important aspect of Japanese culture. Roughly translated as a “souvenir”, omiyage has a distinct difference. If you’ve been to Japan, you’ll have seen the local sweet shops with pre-wrapped, lovely boxes of local treats and regional specialties piled high, these are omiyage!
When travelling around Japan, as a foreigner, you will find yourself noticing many stores selling beautifully packaged boxes of treats piled up ready to go. Most do not think much of this coming from outside Japan. However these are all for the tradition of Omiyage in Japan.
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